Wand
Smart Home Automation Platform
2022, Barcelona
Overview
Wand is a smart home platform designed to centralize and simplify the control of home automation devices.
The project focuses on improving everyday life at home by reducing friction, saving time, and increasing comfort. Rather than adding complexity, Wand aims to make smart technology feel calm, intuitive, and easy to manage through a single, consistent experience.
The project was developed in Barcelona in 2022, with a strong emphasis on usability, accessibility, and clarity across the entire product.
My role
I worked on this project as a UX/UI Designer, leading the end-to-end design process.
My responsibilities included:
User research and persona definition
Information architecture and flow definition
Wireframing and interaction design
Visual design and UI system creation
Designing feedback, states, and accessibility patterns
This allowed me to approach the product holistically, ensuring consistency between structure, interaction, and visual language.
My Design Process
1. Understanding the problem
As smart home devices become more common, managing them often becomes more complex instead of easier.
Users are forced to interact with multiple apps, different interfaces, and inconsistent interaction patterns just to complete simple daily tasks. This fragmentation creates friction, reduces trust, and makes technology feel intrusive rather than helpful.
The core problem wasn’t a lack of features, but a lack of clarity and cohesion.
The challenge was to understand how people actually live at home and how technology could adapt to their routines instead of interrupting them.
2. Defining the experience
From the beginning, the experience was defined around a simple principle:
control should feel natural, calm, and predictable.
Rather than focusing on automation for its own sake, the goal was to design an experience where users always feel in control of their environment.
Key decisions included:
Reducing visual and interaction complexity
Prioritizing the most common daily actions
Designing consistent patterns across devices and screens
The experience was designed to fit naturally into everyday life, supporting routines instead of forcing users to adapt to the technology.
3. UX Research & User Personas
To ground the project in real needs, I conducted a qualitative research phase with people already using smart devices at home.
I interviewed users with different levels of technical confidence, from tech-savvy profiles to users more cautious about automation, privacy, and voice control.
These conversations revealed clear patterns:
Users value simplicity over advanced functionality
Trust and privacy are essential in a home environment
Technology should support routines, not disrupt them
Based on these insights, user personas were created to represent recurring behaviors, motivations, and concerns.
These personas helped guide decisions throughout the project, ensuring the product remained approachable and human-centered.
User Personas
4. Design & iteration
Wireframes were used to explore structure, navigation, and interaction before moving into high-fidelity design.
During this phase, I iterated on:
Information architecture based on rooms, devices, and actions
Navigation clarity and hierarchy
Reducing steps for frequent tasks
Consistency across different device controls
As the product evolved, a custom design system was created to support scalability and coherence.
Components, spacing, color usage, and interaction patterns were defined to ensure that every part of the interface felt connected and intentional.
Information Architecture
Wireframes
5. Outcome & impact
The final result is a centralized smart home platform that simplifies how users interact with their devices.
Wand brings together rooms, devices, routines, and feedback into a single, cohesive experience. The interface reduces friction, increases confidence, and helps users feel more comfortable living with connected technology.
Rather than highlighting technical complexity, the product focuses on clarity, trust, and everyday usability.
User Interface Design
Key learnings
This project reinforced the importance of designing holistically.
I learned that in products like smart home platforms, UX, information architecture, visual design, and system feedback must work together seamlessly. When one layer is disconnected, the experience quickly feels confusing or unreliable.
It also highlighted how consistency and predictability are essential when designing for environments as personal as the home.
Why this project matters
Wand is more than an interface design project.
It represents an end-to-end product process that combines UX research, user personas, information architecture, design systems, and UX/UI design into a single coherent solution.
This project demonstrates my ability to handle complex systems while keeping the experience simple, human, and scalable, translating technical functionality into calm, understandable interactions that fit naturally into everyday life.